Pushys is now, er, pushing back. "We think that we're taking market share from Wiggle and Chain Reaction," Pushy's co-founded Peter Van Orveren told Australian trade magazine Bicycling Trade.
"I think [Wiggle and Chain Reaction] still ship into Australia more than what we sell," added Van Orveren, "but we're growing at a very healthy rate of over 50 percent per year."
Pushys has annual sales of about £18m. It was founded in 2011, and has 110 staff. It can ship product to Australian consumers quicker than its international competitors. The online store is complemented with a bricks-and-mortar store in Canberra, and this too is thriving, also growing at 50 percent year on year.
Hmmm...me thinks Pushys boss is a little optimistic and needs to do more research...
http://www.bicyclingtrade.com.au/news/w ... n-reaction
In October 2015 Wiggle reported an 11.5 percent rise in sales, with a turnover of £179m (Aus $365 million).
Crankset I just bought from Wiggle was AUS$219 delivered and about $50 dearer at Pushys online (too scared to check price at B & M Pushys)
"We have a pump [online] for $24.95 and [the physical store sells it] for $49.95. We compete against each other, yet we're growing that business very healthily," said Van Orveren. "A lot of shops say they can't sell accesories any more because of the internet, but since Pushys Online has been here and all those other guys from overseas, we've grown a very successful shop down.
I don't understand why the in-shop price is often double or more of online price and they refuse to price match their own online shop! To me, it shows how much they are ripping people off (in the B & M store) if they can sell products for half price online, and are presumably still making profit. An online store like Pushys isn't run after school by a couple of kids in their parent's garage, it would have similar costs I would think to a B & M store (rent/utilities/staff/stock).