Best bet is to head over to Road Bike Review and check out the fuji subforum
http://forums.roadbikereview.com/fuji/Fuji have a bigger share of the market in the US than here, they only seem to been making the push in the last couple of years into Australia. So a lot more information on the US based RBR forums.
The SS in SST stands for Super Stiff, the SST 1.0 is a full on race bike with ISP, you can pick up a new 2011 SST 1.0 with Dura Ace, top level components and great wheels for a little more that the 2012 SST 2.0 and in my opinion much better value. The SST 2.0 & 3.0 same frame design, just a different type (ie cheaper) type of carbon
If you want a bike that even more eye catching than the SST 2.0 see if you can find a 2011 SST 3.0 Fuji Servetto replica new for 2k, same frame as 2011/12 SST 2.0 except in metallic gold fuji servetto livery, 105 groupset and lesser components. But then you have $1k to upgrade.
Was thinking about an SST 3.0 but got 2010 SL comp instead, preferred SRAM Rival to 105 or even Ultegra