Whilst the work for our 2013 season has started both on and off the bike and next year's Tour de France route is about to be announced, cycling is still in the news...
Behind the news, hysteria and sensationalism, I hope that people remember that the events being uncovered mostly occurred seven or more years ago, amongst a minority of those involved in a sport which has already changed and moved on.
Whilst these events are difficult and confronting to deal with now, both for those directly involved in the sport and for many around the world who follow cycling, let's commend the authorities who are succeeding in the battle against doping; learn from these events which are the driving forces behind major changes and clean-ups in cycling, and have bought the sport to where it is today - not on the front page of tabloid newspaper - but to a level playing field where the hard work, meticulous equipment preparation and natural ability are winning the big beautiful prestigious races.
For those who are disappointed with the situation right now: do not despair, do not abandon us now we are in our best years, preparing things for our most important moment yet - the future...
Kinda seems a bit marketing machine to me?